Digital Asset Valuation: Unified Framework 2025

This unified framework covers valuation of any type of digital asset, adaptable to different business models. The framework includes: asset categorization (types, characteristics, revenue models), valuation methods (multiples, DCF, comps, hybrid), critical metrics (revenue, growth, margin, churn, engagement, others), adjustment factors (risk, quality, potential, liquidity, timing), value calculation (method application, adjustments, ranges), validation (comps, sensitivity, triangulation), and presentation (reports, negotiation, documentation). The framework is adaptable to SaaS, websites, apps, newsletters, marketplaces, creators, and other assets. We include templates, examples, case studies, and tools. This guide serves as a complete reference for professional valuation.